Business Marketing Plans

The International Star Registry

RSB Media: Press Kit and Services Pitch for prospective clients

International Star Registry: I enjoyed this project because what is more intangible than marketing a star? You can never touch, taste or truly own a star. It was a fantastic challenge that taught me Marketing is about the created feeling associated with a product, not the product itself.

If I can market stars, I like to imagine what I could do with something more corporeal.